+ Concept
+ Design
+ Copywriting
+ Activation

Agency: Landor

︎ Silver - 2018 Graphis Awards for Typeface Design

Best known for their temporary site cabins and portaloos, Portakabin Group wanted to redefine the public image of modular building.

With some astonishing statistics to back them up, the identity heroes these figures through a bespoke font, balancing industrial strength with precise, scientific detail.

Combining the facts with a people-led photography style, the true value of modular building is revealed – beyond speed and cost effectiveness is the lasting effect on the people and communities the buildings serve.

London ︎︎︎ Melbourne
Design ︎︎︎ Direction