+ Concept
+ Design Direction
+ Design

Client: Geeks


Digital transformation can be an epic journey, full of questions and confusion. DiGence combines technology with human perspectives to empower leaders with the confidence and clarity they need to embark on this evolution.

The creative idea is about swiping aside the opaque, revealing the clarity and intelligence which will power such transformation. It employs the familiar digital actions of swiping, scrolling, pinching, etc, combined with the sense of wiping away a foggy window. Bold, bright and optimistic, a clearer picture is revealed.

Animation by Leon Nikoo

London ︎︎︎ Melbourne
Design ︎︎︎ Direction